Monday 28 January 2013

Industrial development fuels residential, commercial demand in Oragadam

Chennai

Oragadam, a town located at the outskirts of Chennai is flushed with demand for residential and commercial units, triggered by overseas automobile and IT investments. The demand has translated into a surge in real estate prices. The proposed international airport near Oragadam has also complemented the area’s realty growth.

“With rapid growth of the automobile industry and IT sector, requirement for residential and commercial properties has increased. The market has also seen investments from foreign countries like Japan, Korea and Singapore. The consequent employment opportunity is increasing the need for housing, both own and rented,” explains Suresh Jain, Managing Director, Vijayshanti Group.

Residential scenario

Several renowned builders like Inno Group, Arun Excello and MARG ProperTies have launched projects in the locality. As per the Magicbricks.com data, the average sale price of multi-storey apartment is Rs 3,080 – 3,551 per sq-ft T Chitty Babu, CMD, Akshaya Pvt Ltd, says, “Compared to rest of the country, Chennai property prices are moving in tune with cost escalation. The market is readily absorbing launch of new projects and this has positively impacted the growth.”

A range of housing options are coming up in the region. Inno GeoCity is offering 4,000 houses spread across 131-acre Township with all social amenities. Rich India Cityscapes is coming up with row houses and semi Independent villa project called ‘VILLAGIO’. Another real estate major MARG ProperTies is coming up with a community housing project ‘Brindavan’ having 1,848 apartments with superior amenities. Arun Excello has recently announced a 100-acre gated community project ‘Temple Green Heights’ to offer 2,600 houses. Other new projects like Hirco Palace Gardens, Tata Housing, Temple Green, Raga Properties etc are also coming up in the locality.

Commercial scenario

The area is a manufacturing base for leading auto and auto component manufacturers, FMCG companies, logistics and warehouse service providers, IT and ITES firms, etc. The Oragadam SIPCOT (State Industries Promotion Corporation of Tamil Nadu) area is home to wide array of industries like engineering, bio-tech, IT and electronics units. Renault-Nissan, Daimler, Johnson Lifts and others have fuelled real estate growth in the locality.

Royal Enfield Motors is establishing a greenfield production facility. The unit is expected to commence production shortly.

Divya of MARG ProperTies says, “Anticipating the potential, many new industries are also exploring prospects in the area. Oragadam and Sriperumpudhur region is likely to offer employment opportunities for 300,000 people in 2013 and this would certainly have a positive impact on the residential market”.

Neha Nagpla, MagicBricks.com Bureau

Friday 25 January 2013

AC market has been stagnant for past 2-3 years: LG officials

CHENNAI: Slowing down of the economy and delay in real estate projects are among the reasons that have led to stagnation in the air conditioner market for the past few years, top officials of consumer durables manufacturer LG India said today.

"The market has been almost stagnant for the last 2-3 years due to delayed projects in the real estate sector," Saurabh Baisakhia, Business Head, Air Conditioners, LG India, said.

LG Electronics' Head, Corporate Marketing, Sanjay Chitkara added that erratic weather, power cuts and slowing economy were the other reasons for the said market scenario.

Baisakhia noted that with an increase in possession of homes in the coming years, he expected the industry to look up as there is scope for "business to improve."

However, the commercial sector was doing well with an increase in office spaces and this segment contributed to about 15 per cent of the South Korean company's total business, he said.

LG had set its focus on key buying factors and was therefore working to provide the right value proposition to the customer including good payback options, he added.

Announcing the launch of a new range of ACs including the Inverter V series, he said split AC segment contributed to 75 per cent of the 3.2 million units strong AC market.

Responding to a question, he said he would "not rule out the possibility" of window ACs being phased out gradually in the coming years. Its market share has been constantly declining in the last few years, he added.

South India contributed to about 26 per cent of the company's overall market share while it stood at 23 per cent at the national level.

For the original post visit: http://economictimes.indiatimes.com/news/news-by-industry/cons-products/durables/ac-market-has-been-stagnant-for-past-2-3-years-lg-officials/articleshow/18148059.cms

Thursday 24 January 2013

Kolathur in Chennai witnesses demand for mid-range residential properties

Chennai

Kolathur, a well-developed residential locality in north Chennai is witnessing increased residential demand owing to its strategic location. It is situated in close proximity to localities such as Anna Nagar, Villivakkam, Perambur, Puzhal and Madhavaram. Buyers who cannot afford a house in localities such as Anna Nagar and Mogappair are opting for Kolathur due to relatively lower prices.

“There is a huge demand for properties in the range of Rs 25-35 lakh. Properties above this range are unlikely to get any buyers,” says R Murugesan, CEO, Shriram Properties. “The locality is largely a destination for the middle to lower middle income group,” he adds. As per MagicBricks.com data the prevailing price for multi-storey apartments vary between Rs 3800-4950 per sq ft while the rental values vary from Rs 20-49 per sq ft per month.

Residential demand is largely driven by the professionals working in various IT parks and companies in the vicinity such as India Land IT Park, Ambit IT Park, Tata Consultancy, HCL etc. Demand is also driven by the Ambattur Industrial estate as Kolathur is one of the nearest residential locations to the industrial belt. “Maximum demand is witnessed for 2 BHK units and rental demand is low. Those looking for rented dwelling settle for Annanagar as it is closer to IT hubs,” says Murugesan.

The locality has well developed social infrastructure with several schools such as St John School, Don Bosco School, super markets such as Reliance and Nilgris, banks such as Vijaya Bank, HDFC, Bank of Baroda etc, Spectrum mall etc. Kolathur is easily approachable to Perambur and Villivakkam railway stations and is in close proximity to Moogambikai bus stop. The inner ring road also passes through Kolathur, making it one of the best-connected areas in Chennai.

Source: MagicBricks.com Bureau

Property tax hiked in Chennai, will IT companies log out?

Chennai

The Corporation of Chennai on 21st January pitchforked infotech companies into a separate category of assessees, increasing the rates of property tax they will have to pay by up to 200%.

It may not be time as yet for companies to pull the plug on Chennai as a favoured destination, but industry representatives say they were taken aback by decision. “This is against the state’s policy of being an investor-friendly destination,” said Nasscom senior director K Purushothaman. “We will now have less incentive to invest in the city.”

IT companies in the heart of the city — Teynampet, Kodambakkam, Anna Nagar and Adyar, where the rate has been increased by 200% — will now have to pay the most. Firms in these zones so far paid anywhere between 3/sqft and 9/sqft. They will now have to shell out anywhere between 9/sqft and 27/sqft. This is much more than what IT companies pay in Bangalore (10/sqft per year for companies that own the building and 20/sqft for firms that rent commercial space) or Kolkata (12/sqft per year).

IT companies were so far clubbed with departmental stores and other small establishments in the ‘non-residential building’ category. The corporation has now moved them under the ‘special buildings’ category.

Source: The Times of India, Chennai

Monday 21 January 2013

Chennai witnessing demand for luxurious penthouses

Chennai

Penthouses stand apart from other apartments by two factors – height and luxury. Typically, penthouses are located on the topmost floor(s) of the residential block, with exclusive private terraces and other luxury amenities. Height restrictions on residential buildings were recently lifted in Chennai and luxury, for those that can afford it, has never been a restricted commodity. A rise in the number of penthouses, presently being seen in the city, is an obvious indicator of a realestate boom.

Historically, penthouses have always stood as a symbol of economic growth. First conceived in New York the “Roaring Twenties” decade, they were built to accommodate the space shortage in highly developed urban areas, juxtaposed with the increasing affluence of those who were making big money in an economy that seemed rock-steady at the time.

Even as basic salaries stay put, affluence is increasing among the high-income groups, driving a demand for penthouses from those who don’t mind paying a little extra for the exclusivity. Developers who pay close attention to the whims of elite clients have woken up to the trend and are offering elaborate customisation, outfitting the deluxe pads with everything and the kitchen sink. “It is a segment that has been steadily picking up over a period of time,” says Kalpana Murthy, Associate Director of Residential Services at Cushman and Wakefield.

Kalpana has met several clients who are specific about their demands for a penthouse and do not want to settle for less. Although statistics that deal purely with the proliferation of penthouses are hard to come by, it is largely accepted that the trend is catching on in a rapid way. “Despite the increase, I wouldn’t say that there are as many penthouses in the city as there are in Bangalore,” says Kalpana, citing Bangalore’s expansive green cover and the perceived lack thereof in Chennai as a reason to blame. “Buildings are getting higher and it is the right time to promote the greening of our communities to prevent it from becoming a sterile concrete jungle,” she says.

Another deciding factor that has worked against Chennai’s favour has been the shortage of unique features at most penthouse projects, which the luxury clientele are normally keen on. In this regard, Chennai has only begun to shed its conservative thinking and key value-additions like smart home technology, automated security and surveillance systems, swanky automobile elevators and roof-top jacuzzis are yet to become viable, if not popular. Basics like water-proofing, tiling, fittings and fixtures, and space-allocation for the support-staff also deserve the highest attention. As Kalpana points out, “If the penthouse above my apartment has a rooftop swimming pool, I’ll naturally be concerned about my ceiling leaking out!”

Larger accommodation area (whether single or duplex), open-to-sky terraces and high-end specs are the three main characteristics of penthouses but Kalpana urges that there is a lot more to look into when you go shopping for one. “The expanse of the total built-up area and the private area is to be looked into. A minimum area of 500 square feet of private terrace is the norm. A built-up area of four bedrooms alone does not command the exclusivity of penthouse,” she says, adding, “When a penthouse occupies the entire floor, the non-FSI area is not a common area and yet it involves a certain amount of construction cost to the builder which has to be compensated,” Norms for Non-FSI garden space, terrace space, floor rise charges and PLC also influence prices but given the extra area that’s available, penthouses can be an interior decorator’s dream feels Kalpana.

Sandeep Mehta, who is the President of CREDAI and the Managing Director of Jain’s Housing and Construction Limited, believes that premium prices command the best facilities and in Saligramam, the uppermost floor has been converted into a luxury floor with penthouse apartments of 3,000 to 4,000 square feet in size. Sandeep acknowledges that builders have to try and upgrade specifications suiting to the needs of high-end buyers and stresses on the livability aspect. In paperback fiction, penthouses may have gained a reputation of being high-end bachelor pads and swanky lovenests but they are also ideal for families. “The proximity to nature, availability of breathable air, lack of noise and pollution give penthouses the warmth and feel of a villa of an independent house within an apartment block,” he says. At Savithanjali, a project by Marg Properties, located near Kelambakkam, penthouses are designed with no common-wall sharing. “Given the preferential location, penthouses have an in-built advantage because of the height. At Savithanjali, the penthouse at the 16th floor offers expansive views of the sea and of OMR at night,” says B Balaji, the spokesperson.

At present, things are getting heated with the announcement of Akshaya’s Abov, which will be Chennai’s tallest residential tower. The penthouse on the 38th floor at Abov could be Chennai’s most exciting one as yet. “The duplex apartment at 11,000 Square feet will have South India’s largest floor plate for a penthouse of 6,800 Square feet, offering the architect plenty of scope to play with form,” says Chitty Babu, Chairman and Managing Director of Akshaya Properties. The distinction could mark the first step in making Chennai a hot destination for luxury penthouses but high-costs ensure a limited supply and accessibility to only those with deeppockets. Maybe money can’t buy you love, but penthouses could well be the next best thing.

Source: Times Property, The Times of India, Chennai

Entertainment, 20 or more km away

Entertainment, 20 or more km away

To watch a movie, Muthu Raja, 31, an IT professional has to travel 20 or more kilometres. For Divya Selvam, also employed with an IT firm, getting hold of necessities entails informing her colleagues a day or two in advance, who then buy and bring them for her.

Mr. Raja and Ms. Selvam may be living the suburban dream – with houses or other accommodation away from the bustle, noise and pollution that is associated with city living, but every weekend, they face that ultimate question: what do we do for recreation?

Cheaper accommodation in Chennai comes at a price – that of having to travel to the city for practically any form of entertainment.

With the growth of the IT and ITes sector in the city, hundreds of residents employed in these firms have chosen to live on the outskirts, primarily because their companies are located in the vicinity, and also because housing in areas that are not centrally located are priced lower. A real estate boom in these areas has helped — according to a report by Knight Frank, a property consultancy firm, the financial year 2012 saw the launch of 14,900 dwelling units in the city. Another 82,000 units are in various phases of construction. A chunk of these, experts say, are located in the suburbs in and around Old Mahabalipuram Road and Grand Southern Trunk Road.

But development-wise, the suburbs are a long way from catching up to the city.

Residents say that while facilities such as pharmacies, supermarkets and clinics have mushroomed in these areas over the last few years, they still have to depend upon the city for entertainment.

Mr. Raja, who has been residing in an apartment in Madambakkam near Selaiyur since 2002, says, “I would love to stay within the city but it has become a far-fetched dream owing to soaring land prices. And there is no way I can stay at home during weekends, so I spend time with my friends at Marina or Besant Nagar beach.

Ms. Selvam, who lives in a women’s hostel in Karapakkam near Tata Consultancy Services, says that even to buy medicines, she has travel at least a kilometre to Thoraipakkam. “The only reason I stay here is that travel to my workplace is greatly reduced as my office is just a ten-minute walk away. The only reason I go to the city is to shop. I frequently shop with my friends in T. Nagar or in one of the malls like Ampa Skywalk or Express Avenue on Anna Salai, says Ms. Selvam, who hails from Vellore and has been living in Karapakkam for a few months now.

Shopping apart, suburban residents also flock to the city on weekends for movies, a fine-dining experience or just to revel in the crowds and noise. Popular destinations are restaurants in Mylapore and Besant Nagar, shopping in Alwarpet and T. Nagar and movies in Royapettah, they say.

Future buyers do consider the distance factor when looking at a property in the suburbs, say experts. However, those who have bought properties in areas such as Padur and Madambakkam seem content with the to-and-fro arrangement,

Ranjit, another IT professional who has lived in a multi-storeyed building near Chettinad Hospitals in Padur, Old Mahabalipuram Road for the last five years now, said that while it was definitely inconvenient to travel all the way to the city just for recreation, he still preferred living in the suburbs.

“Even if I had the choice of an apartment inside the city, I would rather stay here since it is quiet and peaceful, with less pollution and traffic. On the weekends, if I leave home at noon, I return only around 2 a.m. the next morning on both Saturday and Sunday. First we go for lunch to a good restaurant in one of the malls, do some shopping in Mylapore and then head to the pubs late in the evening and return after midnight. This schedule does not bother me and I like working here and going to the city for the weekends,” he said.

For the original post visit: http://www.thehindu.com/news/cities/chennai/entertainment-20-or-more-km-away/article4326548.ece

Friday 18 January 2013

Plots witness exponential price hike in Poonamallee, Chennai

Chennai

Plotted developments have always been one of the most preferred options for property buyers in Chennai. Infrastructural developments along with the revised guideline values in April 2012 have benefitted many existing investors in Chennai. Poonamallee, a suburb of Chennai, is one such location, which has provided great appreciation in plots in this year, particularly owing to these two factors.

“The prices of plots in Poonamalee have almost doubled in this year due to the increased guideline values and the construction of the four-lane state highway,” says M Sulaiman of Agr Real Estate, a city based realty firm.

“While the approved plots in the sizes varying from 1,200-2,400 sq ft in Poonamallee used to cost somewhere between Rs 700-800 per sq ft a year back, they are now available in Rs 1,500-2,000 per sq ft,” informs P Amarnath of VIP Housing and Properties.

Similarly, the impact of guideline values has been visible on the prices of apartments too. The area offers 1 and 2 BHK apartments with sizes varying from 800-1200 sq ft. These apartments are currently priced at about Rs 3,500 per sq ft. About a year back, the same apartments were priced at Rs 2,500-2,600 per sq ft, adds Amarnath.

As for infrastructure is concerned, Poonamallee is situated on the end of the Mount-Poonamallee High Road, and is well connected by the National Highway 4 and the state highway. The demand mainly comes from buyers working in the commercial districts such as Sriperumbudur and Katupakkam. “Poonamallee receives its major residential demand from the workers of these two areas,” adds Sulaiman.

The potential for appreciation and good connectivity bring both end users and investors here in a ratio of 40:60. As the state highway gears up for its inauguration in the end of December 2012 experts anticipate a bright future for the locality. “We expect another jump in the capital values of properties here. They might go up by another 50 per cent in the next one or two years,” says M Sulaiman.

Shradha Goyal, MagicBricks.com Bureau